IPG Media

 

Advertise With Wheels Magazine


Pages
1X
3X
5X
2 pgs
1 pg
2/3 pg
1/2 pg
1/3 pg
1/4 pg
1/6 pg
1/8 pg
2500
1500
1000
750
600
500
250
150
2000
1000
850
650
500
400
200
120
1500
750
600
500
400
300
175
100
       
Covers
1X
3X
5X
Cover
3000
Inside Front Cvr
1900
1700
1500
Inside Back Cvr
1700
1500
1200
 
       

MECHANICAL REQUIREMENTS......

All artwork should be submitted by electronic file via email or disc. If you are using electronic files transfer via the internet and do not have an FTP site if your own, we have found that the site www.dropbox.com is a great method. you may use wheels2kmag@yahoo.com as the recipient email.


File Requirements: PC or MAC formatted CD . Files should be layered PSD, TIFF, PDF, at 300 dpi. Preferred layout program is Adobe Photoshop but will accept Adobe Illustrator or Adobe InDesign. Please include all imported images and used fonts.
All ads (1/3 page or larger) should be made with the following
measurements:



Half Page

Full Page

2 Page Spreads

Full Bleed

8.875” X 5.938”

Full Bleed

8.875” X 11.375”

Full Bleed

17.25” X 11.375”

Trim

8.375” X 5.438”

Trim

8.375” X 10.875”

Trim

16.75” X 10.875”

Text Area

7.875” X 4.875”

Safe Zone

7.875” X 10.375”

Safe Zone

16.25” X 10.375”

(Any Important information should NOT
fall outside the “TEXT AREA”)



Web Banner Sizes

Horizontal
Large

970 pixels X
180 pixels

13.2 inches X
2.5 inches

$750
/ 90 Days

Horizontal
Medium 1

970 pixels X   
90 pixels

13.2 inches X
1.25 inches

$500
/ 90 Days

Horizontal
Medium 2

475 pixels X
180 pixels

6.6 inches X
2.5 inches

$600
/ 90 Days

Horizontal
Small

475 pixels X
90 pixels

6.6 inches X
1.25 inches

$300
/ 90 Days

Vertical
Large

300 pixels X
600 pixels

4.17 inches X
8.33 inches

$500
/ 90 Days

Vertical
Medium

300 pixels X
250 pixels

4.17 inches X
3.47 inches

$300
/ 90 Days



ß
CIRCULATION
Frequency: 4 Issues Per Cycle
Cover Price: $5.99 US
Subscription Price: $40.00 (1yr) - $70.00 (2yrs)
Circulation: 25,000
Estimated Readership: 100,000

Distributed Nationwide By:
Newsway & Newsgroup
Publishers Distribution Group

DEMOGRAPHICS
READERS PER COPY:4

AGE:
17 & UNDER: 15% | 18 & OVER: 85%

SEX: MALE: 75% | FEMALE: 25%

EMPLOYMENT:
  • FULL TIME: 79%
  • PART TIME: 16%
  • STUDENT: 5%
CUSTOM CAR OWNER: 100%

LOWRIDER OWNER: 25%

MEDIAN HOUSEHOLD INCOME: $65,000

HIGH SCHOOL GRADUATE/COLLEGE EDUCATED: 95% / 80%

AVERAGE INVESTMENT IN CUSTOM VEHICLE: $12,500

PURCHASED CAR IN LAST YEAR: 96.50%

OWNS VEHICLE WITH CUSTOM AUDIO SYSTEM: 92.60%

OWNS POWER AND HAND TOOLS: 60%

PURCHASED NEW WHEELS: 96.50%

PURCHASED ANY ITEM ON-LINE: 95.50%

AVERAGE MILES DRIVEN IN PAST YEAR: 26,300

PERSONALLY PERFORMS OWN MAINTENANCE: 30%

ATTENDS CAR SHOWS: 98%

OWNS MORE THAN ONE VEHICLE: 93%

POSSESSIONS:
  • LAPTOP: 100% / 96%
  • TABLET: 100% / 87%
  • DESKTOP: 100% / 96%
  • SMART PHONES: 100% / 96%
  • iPHONE: 100% / 96%
SOURCE: MRI. FALL 2014
 
 
 
   
PAYMENT AND DISCOUNT POLICY..............................
A discount of 5% is allowed, providing cash payment is made in full at the same time order is placed, or 50% is due when advertising space reservation is made. Remainder is due on proof or day of print.


 

ISSUE 57

ONLINE NOW